Nicotine formula used by e cigarette maker Juul is nearly identical to the flavor and addictive profile of Marlboro cigarettes : r science F.D.A. Delays Decision on Juul's E Cigarettes but Orders Others Off the Market The New York Times Why is vaping so popular? Devices are sleek and can be highly addictive. Vox Vaping Student Health & Well Being ML In A One Juul Pod Contains The Equivalent Nicotine Of A Pack Of Cigarettes A Highly A Australia 1 Juul Pod Is Equal To How Many Cigarettes Allowed